Coffee Memo | Why Does the Coffee Market Move? Ep. 22

Rob talks about the complex factors influencing coffee market volatility, including supply, demand, weather, logistics, currency fluctuations, and human emotions. Understanding these elements helps roasters and traders navigate the unpredictable coffee industry.

Takeaways 

• Supply and demand dynamics in coffee
• Impact of weather on coffee crops
• Logistics and transportation challenges
• Currency fluctuations and their effects
• Human emotions and market sentiment
• Market prediction and volatility factors