Ristretto | Mark Talks with MochaJoe.Coffee at WOC Ep. 14

In this episode host Mark Inman interviews Joe and Jill from MochaJoe.Coffee about their journey into the coffee industry and their new Coffee House Finder website. They discuss Joe's unique entry into coffee through his experiences in the portable toilet business, the passion behind coffee culture, and the importance of community in sharing coffee experiences. The conversation also highlights their impressions from the World of Coffee show in San Diego, emphasizing the dedication of coffee producers and the excitement surrounding their new venture.

Takeaways

• Joe's journey into coffee began unexpectedly through his work in the portable toilet business.
• He discovered the difference in quality between mass-produced coffee and artisanal coffee.
• The Coffee House Finder website aims to be a positive platform for coffee lovers to share their favorite shops.
• They believe coffee reviews should be positive and community-driven.
• The subjective nature of coffee means everyone has different preferences and tastes.
• Networking at the World of Coffee show revealed the passion of coffee producers.
• Joe's favorite coffee shop is Steady State in Carlsbad Village.
• The excitement of meeting other coffee enthusiasts at the show was a highlight for both Joe and Jill.
• They aim to create a community where coffee lovers can connect and share their experiences.